주최측은 30만 명 이상 농구팬들이 참석할 것으로 예상하고 있으며 올 해 처음으로 핼리팩스의 믹 맥 몰에서도 행사를 선보인다.
행사는 농구를 좋아하는 사람이면 누구나 참여 가능하다.
SAMSUNG PRESENTS FIVE-CITY NBA NATION TOUR
-- Interactive Basketball Tour Begins on August 9 in Vancouver, B.C.--
TORONTO, August 5, 2014 - NBA Canada’s second annual interactive basketball tour, NBA Nation presented by Samsung Canada, will launch on Saturday, August 9, at Metropolis at Metrotown in Vancouver, B.C. NBA Nation will feature free interactive basketball activities, contests, on-court demonstrations, and the opportunity to meet an NBA player or legend.
More than 300,000 fans are expected to participate in NBA Nation presented by Samsung Canada, which will take place in five different cities throughout Canada: Vancouver, Edmonton, Montreal, Halifax and Toronto. This year’s tour will include one new destination, with an inaugural stop in Halifax, at Mic Mac Mall. The tour will run from August 9 – September 13.
“Canadian basketball passion is currently at a fever pitch, and we’re proud to partner with NBA Canada to bring this to life,” said Mark Childs, Chief Marketing Officer, Samsung Canada. “By integrating Samsung technology into the NBA Nation events, we’re connecting fans’ passion for the game so they can play more, do more and share more of their passion for the game.”
“NBA Nation is a great opportunity for NBA fans in Canada to connect with the league in a fun and interactive environment,” said Dan MacKenzie, Vice President and General Manager, NBA Canada. “I encourage all Canadians to come out to each stop on the tour to test their skills and see what the NBA is all about.”
NBA Nation offers fun activities for fans of all ages, including:
Samsung Skills Challenge – Fans will have the chance to go through an obstacle course on the Nation sport court. Each participant will be timed, and the winner will be awarded a Samsung Skills Challenge trophy.
Skullcandy Lounge – Fans can play video games and watch NBA highlights while using Skullcandy headphones.
Foot Locker 3-Point Contest – 30 participants will compete by shooting the long ball from different spots on the court. The person with the highest overall score will be given a prize provided by Foot Locker.
Foot Locker APPROVED Fan Makeover – A fan will be chosen from the crowd and brought to the in-mall Foot Locker store, where he/she will be given a clothing makeover. The fan, donning his/her new gear, will then be presented to the crowd back on the court.
NBA Championship Trophy & NBA Mascot Photo Session Presented by 2K – Fans will have the chance to take photos with an NBA mascot on the court while standing next to The Larry O’Brien NBA Championship trophy.
adidas NBA Player/Legend Q&A and Autograph Session – Fans will have the chance to ask an NBA player or legend questions and also receive an autographed card.
Sprite Slam Dunk Showdown – The best amateur dunkers in each city will use their creativity and basketball skills to perform their greatest dunks during the Sprite Slam Dunk Showdown. A panel of judges will select the best dunkers. One winner from each city will receive the Sprite Slam Dunk Showdown Championship trophy.
For more information on the tour schedule please visit on
Facebook and
Twitter.
August 9 - Vancouver, BC - Metropolis Mall
August 16 - Edmonton, AB - West Edmonton Mall
August 30 - Montreal, QC - Fairview Mall
September 6 - Halifax, NS - Mic Mac Mall
September 13 - Toronto, ON - Scarborough Town Centre
About Samsung Electronics Canada
Samsung Electronics Canada is a global leader in technology, opening new possibilities for young minded consumers everywhere through innovation, stylish design and premium experiences. Through relentless innovation and discovery, Samsung is transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. As a result, Samsung has become a true leader in the technology industry. In 2013, Samsung was ranked #8 in the Interbrand 100 Best Global Brands while the Canadian arm was named as one of Strategy Magazine’s 2013 Brands of the Year and Marketing Magazine’s 2012 Top 10 Marketers of the Year in Canada. Globally, Samsung employs 286,000 people across 80 countries with annual sales of US$216.7 billion. To discover more, please visit
www.samsung.com.
About the NBA in Canada
The NBA, founded in 1946, is a professional sports league and global business that features 30 teams in the United States and Canada. During the 2013 14 regular season, more than 200 games were broadcast nationally in Canada on TSN, TSN 2, Rogers Sportsnet, Rogers Sportsnet One and NBA TV Canada. The NBA has 14 marketing partners in Canada with adidas, Bell, Cisco, Diageo, Electronic Arts, Foot Locker, Gatorade, Nike, Samsung, SAP, Spalding, Sprite, State Farm and Take Two Interactive. Through NBA Cares, the league, its teams and players have donated more than $220 million to charity, completed more than 2.5 million hours of hands-on community service, and created more than 805 places where kids and families can live, learn, or play.
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